$6.6m Seed Round led by Craft Ventures
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$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more
$6.6m Seed Round led by Craft Ventures
Read more

Default's Resources

Learn the best revenue operations strategies that help streamline operations and double inbound conversions from the Default's blog.

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The Best Lead Qualification Software for Growing Revenue Teams
If you’re looking for lead qualification software, you need to prioritize a unified solution that’s intuitive and easy to implement. Read our guide here.
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How to Build a RevOps Strategy to Drive Business Growth
How to Build a RevOps Strategy to Drive Business Growth
Key to revenue operations success is building a RevOps strategy design to drive business growth. Here are 5 tactical steps to do just that.
The following lead qualification checklist will help you sift through your leads, find the best opportunities, & automate your inbound funnels.
The 5-Step Lead Qualification Checklist Every GTM Team Needs
The following lead qualification checklist will help you sift through your leads, find the best opportunities, & automate your inbound funnels.
MQL vs. SQL: what’s the difference? How do you define & measure them? And does it still matter for modern inbound flows? Read on to find out.
MQL vs. SQL vs. SAL: What’s the Difference & Why Does it Matter?
MQL vs. SQL: what’s the difference? How do you define & measure them? And does it still matter for modern inbound flows? Read on to find out.
How to Build an Inbound Lead Qualification Flow
How to Build an Inbound Lead Qualification Flow
Building an inbound lead qualification engine is key to accelerating pipeline, streamlining RevOps, & converting high-quality leads. Here’s how to build one.
4 High-Impact RevOps Strategies and Frameworks (with Pros and Cons)
4 High-Impact RevOps Strategies and Frameworks (with Pros and Cons)
There are a range of RevOps strategies and frameworks that can support your organization. Here are the four top options. 
How RevOps Supports Each Stage of the Customer Lifecycle
How RevOps Supports Each Stage of the Customer Lifecycle
By supporting each stage of the customer lifecycle, RevOps contributes tangibly to business growth. Here’s how, and some practical steps to get started.
26 Metrics & KPIs Every RevOps Team Should Track
26 Metrics & KPIs Every RevOps Team Should Track
Here are 26 RevOps metrics and KPIs to help you measure & improve your marketing, sales, and customer success operations.
How Coefficient Doubled Inbound Conversions
How Coefficient Doubled Inbound Conversions
Here is how Default's forms, embedded enrichment, and round-robin scheduling, helped reduce Coefficient non-booking rate from 40% to 10%.
How Magna Automated Lead Routing by Switching from HubSpot to Default
How Magna Automated Lead Routing by Switching from HubSpot to Default
The limitations of HubSpot, including limited customizability and inadequate lead routing, hindered Magna's growth. Here is why they switched over to Default.
How to Expand & Diversify Your Inbound Operations
How to Expand & Diversify Your Inbound Operations
If you’re reading about how to expand your operation past 100 inbound customers, you’re already in an elite category. Now is the time to think about building systems that get you to the IPO stage.
How to Scale Up Your Inbound Lead Flow
How to Scale Up Your Inbound Lead Flow
You’ve closed your first 50 inbound customers. Your inbound engine is consistently generating leads and pipeline. ‍Now it’s time to scale. Here is how.
So you have 10 inbound customers? Here is how you build systems that help you grow from 10 to 50 customers.
How to Build Your Inbound Lead Flow
So you have 10 inbound customers? Here is how you build systems that help you grow from 10 to 50 customers.
How to Get First 10 Inbound Customers
How to Get Your First 10 Inbound Customers
Every inbound journey starts at zero. Before you build your GTM inbound engine, you first need to get your first 10 inbound customers. Here is how.
Introducing Default Workflow Logs, a solution that simplifies the complex lead management process by providing a centralized view of each lead's journey through your sales funnel.
New in Default: Workflow Logs – Gain Visibility into Lead Management
Introducing Default Workflow Logs, a solution that simplifies the complex lead management process by providing a centralized view of each lead's journey through your sales funnel.
Harmonic.ai's Strategic Growth Through Lead Qualification
How Harmonic Improved Conversions Through Lead Qualification
Harmonic.ai's experience highlights Default as a standout choice in inbound lead management for its ease and effectiveness.
How OpenPhone Dialed Up Efficiency By Switching From Chili Piper to Default
How OpenPhone Dialed Up Efficiency By Switching From Chili Piper to Default
Adopting Default significantly improved OpenPhone's lead management and operational efficiency. Here is how.
Why You Need a SOC2 Compliant Inbound Platform
Why You Need a SOC2 Compliant Inbound Platform
Default recently received the SOC2 certification, and here’s why that’s important when choosing a platform for your inbound flow.
Customer Journeys Aren’t Linear. Your Inbound Flows Shouldn’t Be Either.
Customer Journeys Aren’t Linear. Your Inbound Flows Shouldn’t Be Either.
Customer journeys aren’t linear. Which means that you should build non-linear inbound flows. This blog will give you tips on how to do that.
How to Reduce B2B Sales Cycle Length through Better Lead Qualification
How to Reduce B2B Sales Cycle Length through Better Lead Qualification
There’s an often overlooked tool that can help reduce B2B sales cycle length: lead qualification. See how to leverage that tool to speed up your pipeline.
Announcing our $6.6m seed round
Announcing Our $6.6m Seed Round
The playbooks for sales, marketing, & growth of the last generation's software giants aren't working anymore. Read why we've raised a 6.6m seed round.
The Risk of Adopting Point Solutions in Your Inbound Flow
The Risk of Adopting Point Solutions in Your Inbound Flow
Adopting point solutions in an inbound flow may seem cost effective, but it’ll drain your resources faster than you’d think. Here’s why you should avoid them.
How to Build an Automated Inbound Go-to-Market Engine
How to Build an Automated Inbound GTM Engine
Without automation, your inbound go-to-market engine will fail. Why? Because manual systems are too brittle to scale. Here’s what you should use instead.
How to Automate Inbound Sales with Default
How to Automate Inbound Sales with Default
Inbound sales automation can accelerate your pipeline and prevent revenue leakage. Here’s how Default makes it simple, easy, and fast.
The Art of Unqualified Lead Followup
The Art of Unqualified Lead Followup
Unqualified lead followup isn’t a waste of time. Here are the benefits you can see from setting up simple, automated workflows with Default.
Startups: Ignore Inbound Lead Qualification at Your Own Risk
Startups: Ignore Inbound Lead Qualification at Your Own Risk
No matter your company size, lead qualification is critical for your go-to-market strategy. Here’s why you should start building these systems now.
How to Manage Ideal Customer Profiles (ICPs) inside Inbound Lead Flows [with Examples]
How to Manage Ideal Customer Profiles (ICPs) inside Inbound Lead Flows [with Examples]
Companies build ideal customer profiles, but don’t leverage them across all marketing processes & systems. Here’s how Default makes this easy.
How High-Converting Landing Pages Align Elements with Buyer Intent
The Key to Building High-Converting Landing Pages: Align Elements with Buyer Intent
A high-converting landing page aligns with buyer intent in every element: from design and copy all the way down to forms and automation.
How to Convert Website Visitors into Pipeline
How to Convert Website Visitors into Pipeline
Your website isn’t a billboard. It’s a channel for direct, targeted conversion. So, how do you convert website visitors into pipeline? Read this post to find out.
Building an inbound motion that scales is a process that starts not with implementing tactics, but determining your core GTM strategy.
How to Build an Inbound Motion that Scales
Learn how to build an inbound motion that scalably responds to leads in minutes, not days—driving a 100X increase in lead conversion.