8 Best Revenue Operation Software Platforms for Hyper-Growth Teams

The #1 goal of every revenue operations team is sustainable, predictable hyper-growth. Unfortunately, too many orgs focus more on acquiring the best RevOps software, and less on orchestrating it to maximize that growth. 

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As such, choosing the right software is a two-part endeavor. First, build your RevOps framework and visualize your processes; second, find and buy the right platforms that align with that framework. Only then can you realize your hyper-growth goals. This article will walk you through how to do both. 

The #1 mistake RevOps teams make when acquiring software

At last count, there are around 13,000+ RevOps and GTM software platforms out there. These range from the major players—Salesforce, HubSpot, Marketo—to niche point solutions tackling every minute aspect of the buyer’s journey. 

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Most RevOps teams think the challenge here is sifting through these countless options to find the most reputable, effective, and mission critical solutions. But that’s only part of the battle.

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You can have a string of the best RevOps software platforms, but if they don’t work in a seamless, concerted effort, you open yourself up to serious risks: 

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• Poor user experiences as leads bounce across platforms
• Data loss at each stage due to broken integrations
• Lead dropoff due to frustration with the whole process
• Revenue leakage as reps aren’t notified of new leads in enough time to act

You need to choose the best RevOps software. But you also need to choose an orchestration platform that enables them all to follow a unified flow. When you do, you’re in the best position to truly leverage the strengths of each. 

8 best RevOps platforms to maximize your scalability

Let’s now dive into the eight best RevOps software for organizations who are laser-focused on driving hyper-growth. Each of these are leaders in their respective categories, and when properly orchestrated they can achieve some pretty amazing results. 

1. Outreach: Best for sales engagement & management

Outreach offers a suite of functions that enable GTM teams of all sizes to automate and scale their processes. It offers automated sales engagement, pipeline management, deal insights, forecasts, and more. 

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One reason we love this platform is its intuitive UX and ease of integration. If you’re building a RevOps org from the ground up, it’s also a good choice to help you get started with some basic outbound flows and start generating your first deals. 

2. Salesforce: Best customer relationship management (CRM) platform

Despite the fact that CRMs form a $77B total market size, one platform stands out from the crowd. Salesforce remains the dominant player for a reason: its platform features many powerful capabilities, but their freemium offerings are great for startups and early-stage companies. 

3. Default: Best RevOps orchestration and inbound automation platform

As mentioned above, the best RevOps software does you little good without an underlying orchestration layer. Default is built to provide a common frame of reference for your broader tech stack, enabling seamless integrations and a single source of truth for your operations. 

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What’s more, Default provides automated form generation, lead routing, scheduling, qualification, data enrichment, and more. The result: 67% faster speed to lead, 200% increase in qualified demos, and 10 hours saved per week on manual routing.

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Learn more about Default’s RevOps solutions here.

4. Apollo & Clearbit: Best for enrichment data

Our choice for enrichment data is actually a tie between two platforms: Apollo and Clearbit. With 400M+ contacts combined, these platforms augment the data captured through lead flows. This enables more personalized, timely, and relevant communications across all stages of the customer journey. 

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What’s more, Default automatically supports out-of-the-box data enrichment from Apollo and Clearbit in all our workflows. No extra setup needed!

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Learn more about Default’s automated data enrichment—powered by Apollo and Clearbit—here. 

5. Slack: Best for team coordination

To prevent RevOps functions from growing siloed, you need a centralized communication and coordination platform. Slack is, without a doubt, a leader in this category. In fact, they were acquired by Salesforce in 2021 for this very reason.

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Slack not only enables secure, segmented channels designed to drive focus and productivity, but they also have an extensive range of integrations.

6. Coefficient: Best for data management

We’re doubly excited to share this recommendation, not only because Coefficient is a stellar data management platform, but also because they’re a Default customer! With countless data at RevOps teams’ fingertips, tools to help make sense of that data and surface the most relevant insights are critical for identifying high-impact opportunities. 

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The problem: most business intelligence (BI) tools are super expensive and not a good fit for nimble, early-stage teams. Coefficient, however, leverages connected spreadsheets to power live reports, dashboards, and even trigger notifications in Slack.

7. Gong: Best for sales calls and intelligence

While Outreach is the ideal platform for sales engagement, Gong is our top recommendation for sales intelligence. By using AI to surface insights from customer interactions, the platform provides real-world recommendations to improve team productivity, revenue predictability, and pipeline growth. 

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For RevOps orgs focused on hyper-growth, these insights are critical to close skill gaps, find low-hanging fruit and untapped opportunities, and ensure all GTM functions are operating off a common frame of reference—the voice of the customer.  

8. HubSpot: Best marketing automation platform

Known for kickstarting the inbound revolution and offering the technological support to make it possible, HubSpot is a household name (at least in the GTM world) for a reason. Their suite of workflows, templates, emails, social media, CMS, SEO, enable RevOps teams to attract, nurture, and convert leads at all stages of the buying journey. 

Final thoughts on choosing the best RevOps software

So there you have it: our top eight recommendations for the best RevOps software. Each brings something unique to the table, and together can help you build a scalable, sustainable RevOps organization. 

But without an underlying orchestration layer, you won’t be able to use these tools to their full potential. Reach out to Default and we can help you align your RevOps stack and accelerate your growth.