
Live lead scoring
Scores and fit signals update the moment a lead converts, a call lands, or a field changes.
Score and qualify every lead against your ideal customer profile, so reps spend time on the prospects most likely to convert.
Every record reads from the unified data layer, so scoring, fit, and qualification stay current as leads move.


Scores and fit signals update the moment a lead converts, a call lands, or a field changes.

Fill in the firmographic and contact gaps that qualification needs with a per-field waterfall.
Build views across companies, people, and the custom objects that define how you qualify and prioritize.


A live account view with fit, intent signals, and ownership in one place.

One identity per person, so buying authority and engagement stay clear across every source.

Add scoring fields, define qualification stages, and extend the model in minutes.
Every qualification call is editable on the same surface, by your team and by agents.


Every agent qualification is logged with full attribution and a rollback path.

Promote a marketing-qualified lead to sales-qualified, or update a score, all on one surface.
“It’s the control layer we’re using to run GTM from the same brain.”

MCP access to data and tools for every agent, whether built inside Default or on top of it.

Every decision trace logged, reviewed, and reversible before it touches your systems.

Bi-directional sync with the revenue tools your team already runs.

Deterministic person and company matching across every source.
Default unifies your revenue data, gives agents the tools to act on it, and deploys an orchestrator that coordinates work across your entire go-to-market.