Person-level identification
Identify the right people within target accounts using enrichment, first-party signals, and deep research.
More than an outbound sales automation software
Outbound automationfor scaling teams
Build workflows for every outbound play, with reps in the loop.
People Signal
Person visits a tracked page
The workflow starts when the People Signal identifies a person on your pricing page.
Match Record
Account matching
Tie each visitor to their Salesforce account by email domain, with its owner and industry.
Add to Outreach Sequence
Outreach sequencing
Add each visitor to a sequence that sends from the account owner's mailbox.
Send Slack Message
Owner alerts in Slack
The account owner gets a Slack message about each new contact at their account and the sequence they joined.
Get Workflow Logs
Run logs over MCP
Read each outbound run step by step from Claude Code, through Default's Model Context Protocol server.
Reach deanonymized people and companies
Build plays to prospect, enrich, sequence, and run outbound on website visitors.
Account-level identification
Identify the companies visiting your site with Reveal, then enrich them.
Turn intent signals into outbound plays
Listen for new hires, job changes, promotions, and social signals.
Re-engage closed-lost leads with full context
Re-engage lost opportunities with outbound built on CRM history, past conversations, and first-party buying context.
Data sync
Sync every system of record so outreach starts from current data.
Messaging triggers
Schedule timely outreach on every lost deal.
Ownership assignment
Route leads to the right rep for re-engagement.
Engage product-led leads on autopilot
Trigger timely outbound based on product usage, activation milestones, and buying signals.
Usage signals
Add people to a sequence when they hit a product signal you define.
Expansion
Engage with accounts ready for broader adoption.
Automate inbound follow-up
Send automated messages for demo requests, meeting cancellations, and reschedules.
Pre-meeting reminders
Send timely reminders, prep materials, and confirmation messages.
Meeting recovery
Automatically follow up when a prospect cancels, reschedules, or misses a meeting.
Post-meeting follow-up
Trigger personalized recaps, next steps, and nurture sequences.
“It’s the control layer we’re using to run GTM from the same brain.”
Matt McGonegleDirector of GTM Operations @ Cortex
More use cases
Other motions teams run on Default
Data Enrichment
Waterfall enrichment, deep research, and validation.
Meeting Scheduling
Branded calendars, routing queues, and group events.
SDR to AE Handoff
Route, book, and credit every SDR to AE handoff.
The marketing engine behind the best teams
One platform to manage workflows, enrich records, route leads, and schedule meetings.