Rules of Engagement
Send each record to the right queue or owner based on CRM and enrichment data.
Default qualifies and routes every lead with built-in enrichment before it books, while Cal.com leaves that logic for your team to build around it.
“The jump in open pipeline was so large that our team thought the number was fake. But it was real and it started right after we launched Default.”

Default reads your CRM and enrichment data to pick the right rep for each lead, so a growing sales team can move past a plain round robin.
Send each record to the right queue or owner based on CRM and enrichment data.
Group reps into queues, and let each queue's policy pick who gets the lead.
Skip reps who are out of office when choosing who gets a meeting.
See the path each lead took through a routing workflow and why each step succeeded or failed.
Default enriches each lead as soon as they enter an email, so you can cut form fields and keep poor-fit leads off your reps' calendars.
Rank your enrichment providers, so each field comes from the highest-priority provider that has it.
Enrich people and companies mid-workflow, before routing and scheduling steps run.
Turn on providers like Clearbit and People Data Labs with no API keys to manage.
Show a branded calendar right after a visitor submits a form, without leaving the page.
Create CRM records, alert reps in Slack, and follow up on no-shows from the same canvas that books the meeting.
Start workflows from forms, API calls, webhooks, meeting changes, website intent, or CRM records.
Create, find, and update Salesforce and HubSpot records from any workflow.
Message your team in Slack or by email from any step in a workflow.
See what triggered each run, the path it took, and why any step failed.
What our customers say
Default has been a really core pillar in our go-to-market tech stack - we have one tool to do it all.”
It’s night and day compared to before. Thanks to Default, our revenue system just works, and the team trusts it.”
Because we moved to Default, we were able to bring more structure to how we think about go-to-market.”
The jump in open pipeline was so large that our team thought the number was fake. But it was real and it started right after we launched Default.”
The experience has been awesome because when we want to change routing or assignment, we just can do it all through Default super easily.”
My favorite part about Default is having everything in one place. It makes building better routing easier and is 10x more intuitive.”
One platform to manage workflows, enrich records, route leads, and schedule meetings.